Analyzes your homepage copy against competitor messaging to spot generic claims, then suggests three sharper headlines that highlight what actually sets you apart.
Analyzes your homepage copy against competitor messaging to spot generic claims, then suggests three sharper headlines that highlight what actually sets you apart. Use it before any website refresh or when your conversion rate stalls.
Here's our current homepage headline and subhead: [PASTE]
Here's how 3 competitors describe themselves: [PASTE]
Here's our actual differentiator (what we tell prospects in calls): [PASTE]
Tell me:
1. What our current messaging is actually claiming (your interpretation, not mine)
2. Which parts could be said by any of our competitors
3. Three sharper headlines that lead with our actual differentiator
4. The specific words to remove because they're category-generic
5. The single change that would most increase clarity for a first-time visitor
Source: https://www.treetopgrowthstrategy.com/claude-prompts-for-marketing